Now, as you may have heard, they have sold out to Walmart. I am angry. I am sad. I am shocked. They left behind their ideals and went with one of the worse companies in the USA.
I don't shop Walmart. Their human rights violations and other business practices make them a place I refuse to step foot in.
Goodbye Modcloth. We loved you well but you are dead to us now.
I plan on buying from ASOS now and maybe checking out a few other English companies.
It is the end of an era and so I shall mourn.